The Bollywood streaming business model conversation has shifted from “will OTT change things” to “how fast is OTT changing things.” And the answer, from what I’ve seen in 2026, is pretty fast. The economics of how Hindi films get financed, distributed, and monetised are fundamentally different from even five years ago. Here’s what’s actually happening.... Read More

The Bollywood OTT theatrical window is one of those industry rules that directly affects you as a viewer, even if you’ve never heard of it. It’s the reason you can’t watch a new Bollywood film on Netflix or JioHotstar the week after it hits theatres. And in 2026, this rule is evolving in ways that... Read More

AI technology in Bollywood 2026 isn’t some distant future thing anymore. It’s here, it’s being used in films currently in production, and it’s changing how movies get made in ways that most audiences don’t even notice. From de-aging actors to generating crowd scenes to cleaning up VFX in post-production, the tools are evolving fast. Here’s... Read More